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Aug 19 2015

E-cigarettes – courage or caution?

It’s been announced today that e-cigarettes are 95% less harmful than tobacco. Public Health England’s report even suggests that they could become such a significant tool in the arsenal to help people stop smoking that they could even be prescribed on the NHS.
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Nov 23 2013

Smoking promotion on our streets

I was taken aback and confused yesterday as I crossed the road in front of this London bus. It’s over a decade since The Tobacco Advertising & Promotion Act 2002 ended cigarette advertising on billboards, posters and the like. So what on earth is this all about.
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Aug 23 2013

Isle of Wight breastfeeding and smoking in pregnancy work attracts attention of Public Health England

We were delighted to hear that Duncan Selbie, Chief Executive of Public Health England was today visiting the Isle of Wight today to learn about local efforts to increase breastfeeding rates and reduce the high rates of smoking in pregnancy. We have had a long relationship with the Isle of Wight Public Health team and in 2012 undertook a significant social marketing project to understand the attitudes and behaviour of mothers to be and new mothers around breastfeeding and smoking.
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Jan 2 2013

What impact will the new government stop smoking campaign have on quit rates?

This week the government has launched their new stop-smoking advertising. Featuring a cigarette that mutates into a cancerous tumour, the message to smokers is stark ‘if you smoke you increase your risk of developing cancer’.

The £2.7m campaign will feature across TV, billboards and online for the next two months.
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